Snap continues its growth, adding 13 million daily active users (DAUs) to Snapchat over the last quarter.
Sometimes we may forget about Snap, but the company continues to grow. They added 13 million DAUs over the last quarter, bringing the total number of users around the world to 203 million.
These numbers are really good news for Snap as they represent the highest numbers the company has shared since it went public.
Snap explains its growth is a direct result of its focus on investing in new product features and creating viral face filters. In fact, Snap estimates that 7-9 million users may have joined the app because of the face filters. Last quarter, Snap released an updated, optimized version of its Android app after years of users complaining about a poor quality experience.
One thing is for sure, Snap is still very much a platform to watch.
More from Snapchat
Snapchat Reveals The True Impact Of Coronavirus
Snapchat has released new research about the impact of the Coronavirus pandemic on our society and what we all do …
How To Use Lens Web Builder To Create Snapchat AR Lens Campaigns
Snapchat's Lens Web Builder is a new tool that allows advertisers to quickly create AR Lens campaigns within Ads Manager. …
Snapchat Brings The New £20 Note To Life With AR
Snapchat partnered with Tate Britain, The National Gallery, and The Bank of England, to create an AR filter that brings …
