Pinterest has been long registered in our minds as the most successful leads and sales generation social media platform. With a devoted community, the platform is the destination for users who seek inspiration and for brands that need to convert.
The social media platform has been offering its Buy Button for quite some time know, however, it was only sourced through selected partners and, most specifically, Shopify. However, it looks like the trial period is over, as Pinterest is now giving access to its Buy Button via numerous other service providers, among them Bigcommerce, Magento and IBM Commerce.
This move comes days after Twitter’s integration with many e-commerce platforms as well. Moreover, it comes months after Pinterest‘s mobile-only Buy Button implementation. Back in June, the social network had announced that it aspired to be the first mobile only social commerce platform. It seems that the experiment was successful.
Pinterest is currently host to billions of pins, but only a small percentage of them is actually shoppable. The latest developments promise to change the current snapshot and create a one-stop-shop destination for users and brands.
If you like our stories, there is an easy way to stay updated:
You might also like
More from Pinterest
Kicking off this year's Advertising Week, Pinterest is rolling out new shopping tools, among them, ads in visual search results and …
Pinterest announced a few updates for creators, including Story Pins in beta, a new creator profile, updated analytics, and more.
In celebration of National Black Business Month, Pinterest launched a new Pinterest Shop collection with Black-owned fashion and beauty businesses.
Pinterest is updating skin tone ranges in its inclusive beauty results search feature, and opening its AR Try on feature …
Pinterest last week announced it has reached its milestone of 400 million monthly active users with Gen Z, men, and …
People are already planning for the Holiday season and Pinterest has launched a "holiday hub" to help marketers start to …
Pinterest is introducing a new feature called shopping spotlights that brings expert recommendations from influencers and publishers directly to consumers.