Instagram is quickly becoming one of the coolest apps out there. And now, Kevin Systrom, Instagram’s CEO, has confirmed what we announced 3 weeks ago: Live video is coming to Instagram.
Instagram has changed a lot these past few months. Of course, Stories were the big game changer, but other upgrades like zoom for example, have made it one of the most desirable social apps at the end of 2016.
And now, in an interview with the Financial Times, Kevin Systrom has confirmed that live video is the next big update for the platform.
[quote]Live is really exciting for us. I think it can enhance what we’re doing. If I’m trying to strengthen relationships with someone I love, them streaming video to me live would be an amazing way to be closer to them.[/quote]
With these news comes the question: how will Instagram Live compete with Facebook‘s own Live feature? There are some growing concerns among users that “Facebook-owned” apps (including WhatsApp) are getting too similar to one another.
No date has yet been announced for the availability of Live on Instagram, but like the recent addition of Boomerang and other features to Stories, my guess is that it will get a quick rollout – possibly before the end of the year.
You might also like
More from Instagram
Facebook and Instagram have introduced cross-app messaging, letting users from one app find and message you on the other.
Instagram has announced new measures against bad behavior on its platform, including removing accounts that send abusive DMs.
Username hacking consists of stealing rare and coveted usernames on platforms like Instagram, and then sell them for a profit.
Instagram has rolled out a new Content Publishing API that will support scheduling and publishing single photo or video posts.
The Instagram Professional Dashboard is a single destination to help track your performance and access professional tools.