As part of its overhaul of the design system for its business tools, Facebook is giving Business Manager and Ads Manager a few updates.
As its business tools become more complex, and business needs change, Facebook wants to make sure that users can use those tools for business success. That’s why it’s now announcing a few new updates to that will help businesses quickly create, manage and analyze ad campaigns.
The first update is a more straightforward Ads Manager that is beginning to roll out this week. The new Ads Manager interface brings more “simplified navigation features, a cleaner design and a new campaign management experience.” Also, there’s a new navigation bar that gives users more space to manage their ads and focus on the tools that “offer more insight into ad performance and reporting.”

Image Credit: Facebook Business
The campaign creation experience is also changing, with the addition of a copy and paste functionality that will offer more flexibility when building ads. A new auto-naming feature will make it faster for businesses to customise their campaigns, ad sets, and the name of their ads.
Furthermore, Facebook is planning to roll out “more intuitive ad-level creative and placement editing tools.” Facebook says that the above updates to Facebook Ads Manager “are expected to be available to all advertisers by next year.”
However, later this year, Facebook will also be updating Business Manager, making it faster and easier for agencies to activate client campaigns. There will be a new “seamless process for agencies” to onboard their new clients, and giving them a better way to manage clients’ historical reporting.

Image Credit: Facebook Business
It will also become easier to assign assets to people and organise them within the account.
You can find out more about the design considerations for these improvements here.
You might also like
More from Facebook
Facebook To Begin Testing Topic Exclusion Controls For Advertisers
Facebook is to begin testing a new brand safety options, including new Facebook Ads topic exclusion controls for a small …
Facebook Oversight Board Publishes Decisions On First Cases
Back in December, Facebook's independent Oversight Board took on its first cases. Its decisions on these cases are now published.
Facebook Continues To Lose Users In The US And Canada
Facebook’s daily active users decline for a second quarter in the United States and Canada, caused by user fatigue and …
Facebook Launches Facebook News Portal In The UK
Facebook is starting to roll out Facebook News in the UK, a destination in its app featuring curated news from …
Facebook Revamps Access Your Information On iOS And Android
Facebook has announced a revamped version of its Access Your Information tool, making it easier for users to find and …
Facebook Bans Ads Promoting Weapon Accessories Ahead Of Inauguration Day
Facebook has announced a ban, on its platforms, of ads promoting weapon accessories and protective equipment - at least through …
Facebook Bans Donald Trump Indefinitely From Its Platforms
Following the recent events in Washington DC, Facebook CEO Mark Zuckerberg has announced an indefinite ban on Donald Trump from …
New Facebook Pages Come Without A Like Button
Facebook is rolling out a new design for Facebook Pages. It comes with new features, but without a Like button.
New Year’s Eve 2020 Sets New Records For Use Of Facebook Apps
Facebook was expecting a traffic spike on its apps over New Year's Eve, but this year broke all previous records …