This blog post suggests that they are, indeed. Of course we all knew that Instagram had every intention of developing business profiles at some point, but now it looks like the feature is already being tested, and should be rolling out soon.
The first thing that stands out from the business profiles is that they look like… regular profiles. There are only a couple of additions that give a more “corporate” air to it, without being intrusive or disrupting the experience for the average user.
First of all, users will get to see a “Contact” button, right next to the “Follow/Following” button. When tapped, users are prompted to either get directions or to email the account holder. Tapping on the the directions option, will get you the standard apple/google maps with traffic estimation and pin to the exact address of the business.
Instagram is also planning to add a company description, just below the business name, that will declare the type of business the account refers to. This is quite similar to what Facebook Pages already have; admins can choose the type of company the Page represents.
While the new features are still being tested among a selected group of users, we should expect them to hit the shelves (or mobile devices) within the current Q. Facebook is looking to make Instagram even more business savvy, by introducing more ad formats, and serving us with ads every couple of posts.
Looks like we’re heading for big changes on Instagram!
If you like our stories, there is an easy way to stay updated:
Follow @wersm
Images courtesy of Later.com.
You might also like
More from Instagram
How To Create Instagram Notes (And Delete Them!)
Instagram Notes are a new feature launched by Instagram that allows users to share posts containing only text and Emojis.Instagram …
Instagram Reels: Do Longer Captions Lead To More Engagement?
Do longer Instagram Reels captions generate more engagement? Amanda Wood, Senior Social Marketing Manager at Hootsuite, and her team find …
Instagram Testing New ‘Nudity Protection’ Feature
According to reports, Instagram has started to test a new 'Nudity Protection' feature to protect users from unwanted nude content.
Does Boosting Instagram Posts Increase Profile Reach And Engagement?
Does boosting your Instagram posts lead to increased profile reach and engagement? This month, Amanda Wood, Senior Social Marketing Manager …
Instagram To Test Full-Screen Photos
Instagram continues to focus on full-screen content, getting ready for a global test of "ultra-tall" photos in feed.The news was …
You Can Now Pin Up To 3 Posts To The Top Of Your Instagram Profile
Instagram will now let you pin up to three posts to the top of your profile page, including Reels, giving …
Amber Alerts For Missing Children Are Coming To Your Instagram Feed
Instagram is rolling out a new Amber Alerts functionality to bring missing children alerts into your feed.On Wednesday, Instagram announced …
Instagram Celebrate @Shop With An NYC Pop-Up Store
To celebrate its 3rd birthday and hitting 1 million followers @shop will launch an exclusive pop-up store in NYC.Instagram launched @shop …