Question:
What is the first thing people see when go to your brand’s Page on Facebook?
Answer:
Your Cover Photo.
Also Read: Compfight – The Image Search Engine
Cover Photos summarize the look-and-feel of a brand’s voice, philosophy, opinion, activities etc. It is the first thing that you see on a brand’s Page and so it’s imperative that you choose an image that does the best job of representing your brand.
So, as a marketer, you need to do your best for your brand and your consumers. Have you ever wondered how many ways of presenting your Cover Photo exist?
PostPlanner shows us some great examples of well-known brands worldwide who have succeeded in exploiting numerous ways of promoting their brands through the 851 x 351-pixel space (Yes, those are the correct dimensions of the cover image):
1. Promote your Brand
This is the most common way in which Brands use their Cover photos.
2. Show Your Support for A Cause
3. Highlight Upcoming Events
4. Promote your Fans’ Work
5. Promote a new Product
6. Sell a Product
7. Tell everyone what your page is all about
8. Show Testimonials
9. Highlight Your People
10. Promote your Fans
11. Announce a Contest
Have you seen other creative uses of the cover photo? Let us know!
Related Stories:
- Facebook Timeline Contests – Free & Easy Tool to Pick a Winner
- Fancy some Facebook-Flavored Ice Cream?
- Create Your Own Pro Looking Facebook Cover Photo
You might also like
More from Experts Talk
Insights From Adobe’s 2021 Global Emoji Trend Report
Ahead of World Emoji Day, Adobe is releasing its 2021 study on global emoji trends and their social impact.
Top Insights From Five Social Media Experiments
In this article, Amanda Wood, Social Media Marketing Manager at Hootsuite examines five social media experiments and their findings.
The Best Times And Days To Post On Social Media In 2021
Sprout Social has conducted a comprehensive study on the best times and days to post on social platforms in 2021.
The Top 5 Stories On Social Media This Week
A new musical could soon come to life on TikTok, WhatsApp users are flocking to Signal and Fiverr will run …
The Top 5 Stories On Social Media This Week
Save the date, Twitter is bringing back verification this January. Oh, and it shut own Periscope too. How was your …
3 Courses To Help You Create Better Video Content For Your Ads
Here are three free Facebook Blueprint courses to help you take your content to the next level.
How To Add And Remove People In Group iMessages
Group iMessages make it easy to stay in touch with your friends or colleagues, as long as you can keep …
The Top 5 Stories On Social Media This Week
Tamagotchi never dies, 2020 in one word and a new test for 3-way live streams on Instagram. How was your …
The Top 5 Stories On Social Media This Week
Twitter does Twitter best, Salesforce bought Slack and Apple could be working on a matte black MacBook. Are you ready?
