10+1 Creative Ways to Use Your Cover Photo

by • November 5, 2013 • Experts Talk, FacebookComments Off on 10+1 Creative Ways to Use Your Cover Photo5618

Question:

What is the first thing people see when go to your brand’s Page on Facebook?

Answer:

Your Cover Photo.

Also Read: Compfight – The Image Search Engine

Cover Photos summarize the look-and-feel of a brand’s voice, philosophy, opinion, activities etc. It is the first thing that you see on a brand’s Page and so it’s imperative that you choose an image that does the best job of representing your brand.

So, as a marketer, you need to do your best for your brand and your consumers. Have you ever wondered how many ways of presenting your Cover Photo exist?

PostPlanner shows us some great examples of well-known brands worldwide who have succeeded in exploiting numerous ways of promoting their brands through the 851 x 351-pixel space (Yes, those are the correct dimensions of the cover image):

1. Promote your Brand

This is the most common way in which Brands use their Cover photos.

starbucks_cover

2. Show Your Support for A Cause

doctors_cover

3. Highlight Upcoming Events 

tedx_cover

4. Promote your Fans’ Work

bob-marley-facebook-cover-photo

5. Promote a new Product

heineken_cover photo

6. Sell a Product

Danny-brown-facebook-cover

7. Tell everyone what your page is all about

socialmouths-Facebook-cover-photo

8. Show Testimonials

fiverr-facebook-image

9. Highlight Your People

nestle

10.  Promote your Fans

walmart-facebook-cover-photo

11. Announce a Contest

Hockey-now-facebook

Have you seen other creative uses of the cover photo? Let us know!

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