Twitter is being Twitter again. Despite being one of the largest social platforms out there, Twitter is still going through a deep identity crisis. Internal to start with; the app is still struggling to find stable growth, but external as well – most users are still finding the platform difficult to use.
If you like our stories, there is an easy way to stay updated:
Follow @wersm
So, Twitter decided that it was time for a new communication/advertising campaign, hoping that this time it will help people understand what Twitter really is. Dubbed ‘See what’s happening’, the campaign focuses on showing how Twitter is where all the conversations are happening, where the news are shared and discussed.
Here it is…
See what's happening: https://t.co/ChbWRrSJyKhttps://t.co/r9AZd9rzI3
— Twitter (@Twitter) July 25, 2016
See what's happening — politics on Twitter.https://t.co/xaJo3PmYn5
— Twitter (@Twitter) July 25, 2016
So, what do you think?
My opinion is that this was a long-time coming. A few months back, Twitter stopped being classified as a social network on the Apple App Store, preferring to become the #1 app in the News category. Also, the many deals the company has been signing for live coverage of sports and events, are a definite sign of what Twitter aims to be in the future.
If you like our stories, there is an easy way to stay updated:
Follow @wersm
So, what’s happening people?
You might also like
More from Twitter
Twitter Blue Subscribers Now Get Up To One Hour To Edit Their Tweets
Not only do Twitter Blue subscribers get to edit their tweets, but now they will have up to 60 minutes …
Twitter Now Publicly Shows Who You Are Paying To Subscribe To
Twitter added a "Subscriptions" button to the user profile that lets anyone see who you are paying to subscribe to. Ever …
Twitter Blue Verified Subscribers Can Now Upload 2-Hour Videos
It probably still won't convince you to sign up, but Twitter Blue subscribers can now upload videos up to 2 …
Twitter Launches Encrypted DMs, But Only For Paid Subscribers
To send an encrypted DM on Twitter, you will need to be a Twitter Blue verified user, a verified organization, …
Twitter Is Purging Old Inactive Accounts
The purge of old and inactive Twitter accounts could free up many long-coveted usernames. Musk says Twitter will be removing accounts …
Is Twitter Working On A Cheaper Verification Plan For Organizations?
Twitter is reportedly working on a cheaper alternative for organizations to get verified on its platform. Currently, the only available …
Twitter Will Offer Free API Access For Public Announcement Accounts
Twitter announced it will revert to making its API free to use for accounts posting public announcements such as weather alerts, …
Twitter Will Require All Advertisers To Be Verified
It seems Twitter has found yet one more way to force users into paying for verification: Advertising on the platform …
The Twitter Blue Check Apocalypse Has Begun
Twitter has begun removing blue checkmarks from legacy verified accounts, leaving paid verification as the only way to own a …
