When running ads on any platform, it’s important to be able to get your audience’s attention to get the results you want. Creating impactful ad visuals is key, but it’s not always that easy. This week’s free Facebook Blueprint courses look at the best practices that can help you create truly compelling visuals for your ads.
Each course includes different visual content ideas to get you started. Check them out below.
Related | 3 Courses To Help You Optimize Facebook Ads
Think Mobile First
It’s obvious, but most people will see your content on a mobile device. Therefore, it’s important to optimize your ads’ visuals to be effective in a smaller format. If you’re using single images or the carousel format, check out these tips to find out which types of visuals perform best on mobile.
Use Visuals That Stand Out
Finding the right visuals for your page doesn’t have to be difficult. You can find a great image for your ad on your phone or in a stock image library. This course will teach you several easy tips on how to choose the best image for your business’ ads.
[Tweet “
]Experiment With Video
Video can be a powerful tool medium to capture people’s attention, no matter what you’re advertising. This course will help you find the best timing, format, and visuals, to use for your Facebook video ads.
You might also like
More from Experts Talk
The Reality of Careers in Social Media: Insights from Hootsuite’s Latest Report
What’s it really like to work in social media? Hootsuite’s CMO, Elina Vilk, delves deep into the current landscape of …
Do Google SEO Tactics Work on Social Media?
Do the SEO tactics we use on Google also work on social media? In this article, Hootsuite's Inbound Marketing Strategist, Liz …
Does Custom Alt Text Improve Reach On Instagram?
In this month's experiment, we set out to find out whether adding custom alt text on Instagram posts improves reach.
Does Cross-Posting YouTube Links On Other Platforms Result In Lower Reach?
In this month’s social media experiment, we set out to find out whether posting YouTube links on other platforms results …
Do LinkedIn Pods Work? Performance Insights And Key Learnings
In this month’s social media experiment, we set out to find out what LinkedIn pods are and whether they actually …
Instagram Reels: Do Longer Captions Lead To More Engagement?
Do longer Instagram Reels captions generate more engagement? Amanda Wood, Senior Social Marketing Manager at Hootsuite, and her team find …
Does Boosting Instagram Posts Increase Profile Reach And Engagement?
Does boosting your Instagram posts lead to increased profile reach and engagement? This month, Amanda Wood, Senior Social Marketing Manager …
TikTok’s 7-Second Challenge: Performance Insights And Key Learnings
Does TikTok’s 7-second challenge generate more engagement? Hootsuite's Senior Social Marketing Manager and her team seek the answer.