What's the most important and critical metric for your e-commerce site? Yes, you're right, it's "cart abandonment." And this is how you can lower it and maximise your profits. In a brick-and-mortar retail establishment, abandoning one’s …
When it comes to social media, according to marketing guru Jay Baer, "the end goal is action, not eyeballs." If you can get lots of people to view, consume and enjoy your content, great! But the …
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