Snapchat rolled out its first Mini app this week. The Headspace Mini offers guided meditation sessions on the platform.
Earlier last month, Snap announced the launch of a series of small HTML-powered apps built by third-party developers – to run within Snapchat. The first one of these new simple apps was built by meditation app Headspace, part of an initiative “to help support the mental health and emotional wellbeing of Snapchatters.”
The Headspace Mini offers six 3-4 minute meditation sessions, with themes like “Just Breathe,” “Get Out of a Funk,” “Kick the Panic,” “Be Nice to You,” “Pressure to Succeed,” and “Me Time.”
Related | Brands Can Now Have Their Own Profiles On Snapchat
Snapchat is basing the launch of the Headspace Mini on new research revealing users’ “experiences with mental health,” confirming “that friends are the first person they turn to when dealing with stress, anxiety, depression, and many other emotional challenges.”
In March, Snapchat rolled out Here For You, a feature surfaces expert resources when users search for topics related to mental health and wellbeing. The Headspace partnership – and resulting Mini app – is a step further.
The Headspace Mini is only one of the four Minis that are launching this week. Later in the week, Snapchat will also roll out Let’s Do It, an app that helps groups make decisions, Prediction Master from Mammoth Media, serving “timely questions on everything from the Stock Market to sneaker drops,” and Flashcards by Tembo, an app that lets you create study aids.
Users can access the Headspace Mini in Snapchat by tapping the rocket icon in Chat, starting a conversation with friends, and meditating together.
The Mini is also accessible through the Here for You vertical. Alternatively, users can simply type “Headspace” in the search bar to find it.
“By putting these useful resources front and center where friends already meet and share, we believe Snapchat can play a unique role in empowering friends to help each other through difficult times,” explained a Headspace spokesperson.
You might also like
More from Snapchat
Snapchat Powers Up Snap Maps With StreetCred
Snapchat is adding power behind its Snap Maps with the acquisition of NY-based location data startup StreetCred.
Don’t Miss Snapchat’s Lens Fest Virtual Event This Week
Snapchat's global virtual event exploring today's AR "lenscape" is open to the public, and taking place this week. Make sure …
Snapchat Announces Spotlight: An In-App Entertainment Platform For User Generated Content
Snapchat has announced a new curated entertainment platform that will surface the most entertaining Snaps all in one place.
Snapchat Introduces Snapchat Astrology For You And Your Friends
Snapchat is introducing new features to let you create an Astrological Profile and see shared Astrological Compatibility with your friends.
Snapchat Creators Can Now Display Their Follower Counts
Snapchat follower counts are now a reality as the platform turns on the feature for accounts with large followings.
Snapchat Launches 3D Body Scan Lenses In Time For Halloween
Building on its full-body tracking technology, Snapchat has launched 10 new 3D body scan Lenses, that respond to your movements.
You Can Now Scan Food And Wine Labels On Snapchat
Snapchat is expanding its visual search features with the ability to scan food and wine labels and get information about …
Snapchat About To Launch First Original Series Shot On Spectacles
Snapchat is launching "First Person," the first Snap originals series shot on Snapchat Spectacles. Watch the trailer!