Snapchat shared stories will let users who have been added to custom stories invite their own friends to contribute.
Custom Stories were introduced to let Snapchatters create Stories and add their friends to view them and contribute with their own content. Snapchat Shared Stories expand on that concept, letting users who have been added to the group invite their own friends to participate.
Related Story | TikTok Tests A New Way To Keep You Engaged: Video Games
Like all other Stories types, Share Stories will also disappear after 24 hours. Snap also added a “privacy” layer, with automatic notifications when a user joins a Share Story that includes someone they have blocked.
Snap explained that Shared Stories are moderated through a combination of automatic language detection and new community review tools that give users an active role in keeping the community safe and fun.
Snap said in a blog post, “With this next-generation Story, we’re hoping to help Snapchatters turn shared moments into shared memories. Have Snaps to share? Head to the profile page, tap new story then select Shared Story to get started.”
You might also like
More from Snapchat
Snapchat has announced the beta test of mid-roll ads in Snap Star Stories, a new monetization feature for creators.
Snapchat has improved its AR shopping Lens offering by adding new Shopping Lenses that display details about products.
Snapchat is updating its app with new tweaks to personalize the in-app experience and make it more fun and engaging.
The holiday market will feature AR experiences from Coca-Cola, Hollister, Prime Video, Under Armour, Verizon, and Walmart.
Snapchat's new "Multiple Formats" delivery option will allow advertisers to combine multiple video ad formats into a single ad set.
After a new deal with Sony Music, Snapchat is expanding its Sounds library and testing new audio formats and tools.
Snap keeps leading the race toward in-app shopping, further innovating its AR Try-on capabilities and tools.
Snapchat is announcing Spotlight Challenges, a new way for creators to win cash prizes and grow their engagement.
Snapchat has issued a guide on how to best use its Audience Insights tool to tailor marketing to audiences and …