After bringing reactions to group boards last month, Pinterest is now testing reactions on videos as well.
Facebook started rolling out its “Reactions” feature back in 2016, and their use on the platform (in place of the humble “Like”) has increased exponentially. So much so, that emoji reactions have now been rolled out by LinkedIn and tested by Twitter in DMs.
The name of each Pinterest video reaction:
Good, Love, Thank, Wow, Haha
— Jane Manchun Wong (@wongmjane) October 17, 2019
According to Jane Manchun Wong, who spotted the test, the company is working on five “video reactions” – a lightbulb (good), a heart (love), a star (thank), a square (wow), and a big smiley (haha) Nothing negative like Facebook’s “sad” or “angry.”
That’s hardly surprising if you think of what a positive place Pinterest is.
In other news, Wong also recently spotted Twitter’s test of emoji reactions in direct messages.
Twitter is testing DM Reactions pic.twitter.com/Ihp7hsnaOH
— Jane Manchun Wong (@wongmjane) October 16, 2019
You might also like
More from Pinterest
Pinterest now lets Creators make Idea Pins shoppable, earn commissions through affiliate links, and partner with brands on sponsored content.
Arabic has become Pinterest’s 37th language, available on all devices. It had only been previously available on Android and the …
Pinterest is integrating into Zillow to bring smart home tips and City Guides, in collaboration with Verizon Fios.
American Express is partnering with Pinterest to launch a new Comeback Feature on Pinterest Shop promoting small businesses.
Pinterest's Pride month campaign is called "Show Your True Colors," and it promises to be more inclusive than ever.
Pinterest is launching a new campaign to inspire people to come out of the post-pandemic blues and try new experiences.
In partnership with Pinterest, Netflix has tapped the McGees from Dream Home Makeover to spice up Memorial Day inspiration.