Do you want to share what you’ve been up to last week, with your friends, on Instagram Stories? There may soon be a way to do that.
As some lucky users spotted last week, Instagram is now testing an option to give its users the ability to share on their Instagram Stories what they’ve been doing earlier than 24 hours ago. You know, like #Latergram… only for stories.
So far, users are able to share instances no older than 24 hours. These images and videos are found under the “Last 24 hours” section on their Instagram app. However, as The Next Web reports, a new “Last Week” section has appeared on the app for selected users, prompting them to share what they’ve been up to since the last week.
Sound interesting enough? This update (if it ever hits the entirety of Instagram’s user base) could be a great opportunity for brands, which usually create and curate campaign content months in advance. This feature could be even more useful, especially now that there are rumours of tests to cross-post Instagram Stories on Facebook.
Does it further compromise Instagram’s brand positioning on capturing and sharing in the spur of the moment? Of course it does, but we were supposed to be over this years ago.
Have you spotted the new feature?
You might also like
More from Instagram
Instagram Tests Letting Users Choose Whether To Show Or Hide Like Counts
Instagram like counts, should we show them or hide them? Instagram cannot decide, so now they will ask us to …
Instagram Expands IGTV Ads To Select Creators In The UK And Australia
After launching IGTV ads in the US last May, Instagram is now expanding the feature to select creators in the …
Facebook Is Building An Instagram App For Kids Under 13
Facebook confirmed reports it is building an “Instagram for Kids” for users under the minimum age for its flagship app.
Instagram Limits Interactions Between Teens And Adults They Don’t Follow
Instagram is introducing new policies and features to limit interactions between teenagers on its platform and adults they don't follow.
Instagram Releases New Set Of Stickers Honoring Women In STEM On Pi Day
Just in time for Pi Day over the weekend, Instagram released a new set of women in STEM-themed stickers.
Facebook Tests Feature That Lets You Share Reels On Facebook
Facebook has confirmed the test of a feature that allows Instagram users to share reels on Facebook News Feed.
Instagram To Relaunch Its Lite App In 170 Countries With Support For Reels
Instagram Lite could make its big comeback with new features and slightly larger file size, and support for Reels.
N26 Highlights Banknote Gender Parity With New AR Effect
Mobile bank N26 has launched a new AR effect that highlights the low representation of women on banknotes.