Fun Pop Mashup Of The Week #58

Well, well, well, here we are – new year, new us! Have you broken any resolutions yet? How hard has it been getting back to work?! I tell you, going back to 6.30AM wake up times and not eating every second of the day has been a challenge. I’ve also started exercising again after a two-week break, and I feel like a narcoleptic worm who’s eaten a dozen Krispy Kremes.

Also Read: Fun Pop Mashup Of The Week #57

Yeah, it’s THAT bad. But thankfully, the mash will make us all feel better.

#TheForceIsStillAwakening

Hey, so you know how I told you all about that parody Twitter account for Emo Kylo Ren during all that Star Wars social media madness?

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Well, now we have even more exciting parody accounts to keep you nice and humorously awakened! There’s Very Lonely Luke with gems like this

There’s Arrogant BB8 who posts thoughts like this

and non arrogant B88  with lovely tweets like these

There’s Han Solo being a bad parent

https://twitter.com/BadFatherHan/status/684746205910446081

https://twitter.com/BadFatherHan/status/684956335331524608

And my personal favourite, Depressed Darth  with

https://twitter.com/DepressedDarth/status/685085999458697216

and

https://twitter.com/DepressedDarth/status/685024332825755649

Insta Gets Snappy

Instagram’s answer to Snapchat’s Stories is here. After piloting it around Halloween and focusing on major holidays, Instagram has now decided to make Spotlight a permanent feature. What is it? In short, slideshows of the best videos related to a certain theme.

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You will be able to check them out in the Explore tab and the Instagram community team has been hard at work coming up with themes. This curated, filtered channel holds huge opportunities for brands… Watch this space!

SnapStreet Journal

And speaking of Snapchat, the latest brand to join the app, and publish its content via the hippest app on the block, is The Wall Street Journal. WSJ launched its Discover channel in the U.S. this Wednesday, becoming the 19th publisher to join Discover since it launched a year ago. The Journal is the only real business publication on the service.

Carla Zanoni, the editor in charge of audience development says:

[quote]“We’re obviously looking at this as a platform where we can explore delivering news to a new audience. The [Snapchat users] who are really aspirational and entrepreneurial are our next CEOs. They’re the folks who will have a very long-lasting relationship with the Journal, and we’re looking to meet them where they live today.”[/quote]

With over 100 million daily active users, many of which are young people, adding established brands like the WSJ will appeal to an older audience too. Expect to see up to eight snaps a day, Monday to Friday.

Facebook Does Burns

Angry Scots are up in arms after Facebook added a Union Jack emoji to all status updates about Burns Night.

This most Scottish of events is available from a list of celebrations in Facebook’s “what you’re doing or how you’re feeling” and when selected, it automatically inserts a Union Jack in the status. Facebook is becoming rather proficient at messing up emojis… Back in November, it offered users the Romanian flag to celebrate St Andrew’s Day…oh dear!

Have a wondrous weekend!

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