Facebook Marketplace Gets Smarter With AI Tools

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Facebook is celebrating two years of Marketplace by adding AI-powered tools to its fast-growing online discovery and sales listings platform.

Since it was launched two years ago, Facebook Marketplace has become a major online source for discovering, buying and selling secondhand but also new items. Facebook says that more than one out of every three U.S. users browse Marketplace at least once a month, and is now making it even smarter, with a set of new AI-powered tools.

For selling, the new AI tools automatically suggest categories for listings based on the description and photo provided. But indeed even more helpful, Marketplace will now suggest a price for your item based on what similar items recently sold for in the same geographical area.

Facebook #marketplace will now automatically suggest a price for your item based on what similar items recently sold for in the same geographical area.

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The buying process will also be streamlined thanks to new AI features. It will now be possible to search for items by taking a photo. Once uploaded, the tool will suggest similar items for sale nearby, in a similar fashion to Pinterest Lens, or the more recent partnership between Snapchat and Amazon.