We think the world is dominated by Facebook, but is it really the world’s favourite social network? And what about the second most popular social networks? Lets check the world map!
I won’t keep you hanging. Yes, Facebook is still the world’s most popular social network, and by far. But the following maps, designed by Vincenzo Cosenza, are still full of interesting – and sometimes surprising – insights on how the world uses social media platforms.
Here we go.
Without much surprise, Facebook is the most popular social networking platform in most of the world. V Kontakte is (obviously) leading the way in Russia, the same way Qzone is overtaking China.
More surprisingly however, Instagram comes first in four African countries – Namibia, Botswana, Mozambique and Tanzania… and Iran!
When it comes to the second most popular social network, Twitter and Instagram lead the way. Instagram usually comes second in most countries were Facebook is first, with the notable exception of Canada and Australia, where Reddit (!) is the second most popular social network, and India which seems to use LinkedIn more than Instagram.
Which is your country’s number one? Anything that surprises you in these maps? Let me know in the comments below.
You might also like
More from Experts Talk
Insights From Adobe’s 2021 Global Emoji Trend Report
Ahead of World Emoji Day, Adobe is releasing its 2021 study on global emoji trends and their social impact.
Top Insights From Five Social Media Experiments
In this article, Amanda Wood, Social Media Marketing Manager at Hootsuite examines five social media experiments and their findings.
The Best Times And Days To Post On Social Media In 2021
Sprout Social has conducted a comprehensive study on the best times and days to post on social platforms in 2021.
The Top 5 Stories On Social Media This Week
A new musical could soon come to life on TikTok, WhatsApp users are flocking to Signal and Fiverr will run …
The Top 5 Stories On Social Media This Week
Save the date, Twitter is bringing back verification this January. Oh, and it shut own Periscope too. How was your …
3 Courses To Help You Create Better Video Content For Your Ads
Here are three free Facebook Blueprint courses to help you take your content to the next level.
How To Add And Remove People In Group iMessages
Group iMessages make it easy to stay in touch with your friends or colleagues, as long as you can keep …
The Top 5 Stories On Social Media This Week
Tamagotchi never dies, 2020 in one word and a new test for 3-way live streams on Instagram. How was your …
The Top 5 Stories On Social Media This Week
Twitter does Twitter best, Salesforce bought Slack and Apple could be working on a matte black MacBook. Are you ready?
