Not so long ago we reported that Twitter was opening up verification to everyone. Now, the company is announcing that it will be extending the creative format that is Moments to more creators, influencers, brands, and eventually… everyone.
Twitter understands that people can’t simply express themselves and experience the wold in one tweet. Stories and voices “unfold across multiple Tweets and involve various points of view”. And Moments – “allow people to capture and experience richer stories reflecting the diversity of Tweets”. So, isn’t it logical to allow all to use them? Totally.
Up until now, Moments were created by a special curation team and “a select group of publishing partners”. It’s been Twitter‘s goal to open it up to more people though, and now it is time. Soon, the company will be allowing, influencers, partners, brands, and other creators to use Moments. And within the next few months – all users.
This move is part of Twitter‘s drive to give users a better way to express themselves and to tell their stories. What do you think?
If you’re interested in seeing what is being created, check out the Moments tab on Twitter and follow @TwitterMoments.
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For now, here are some recent Moments.
— deray mckesson (@deray) August 9, 2016
— Allure (@Allure_magazine) August 9, 2016
— Budweiser (@Budweiser) August 8, 2016
Image credit: theverge.com