I love GIFs. If an image is worth a thousand words, an animated GIF is worth a million! So much to be said and so many opportunities! One bad thing though. You can’t control them – they just play over and over again, looping into infinity. Until now, that is.
Also Read: Forget GIFs! Are You Ready To Boomerang?
GIFs have been the standard animated image format since 1987 and it’s time for a change. It’s 2015, and although we’re now able to post GIFs on most social networks, they are the same old GIFs. Twitter is leading a change though, with “Scratchreels” – GIFs that you you can “scratch” back and forth with your finger or your mouse.
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See, Twitter had bought this company called SnappyTV last year, that had found a way to “create and share videos, GIFs and photos from TV and live web streams.”
Spotted a ScratchReel yet? Scrub back & forth to help the @WSL surfer escape the tube!
Only on Twitter, dude. pic.twitter.com/Ajh8Rmjz7W
— Twitter (@Twitter) November 12, 2015
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