TikTok is hosting its first-ever #MuseumMoment on Tuesday, May 18, an all-day global virtual event starring some of the world’s best museums.
#MuseumMoment will start with the National Gallery in Singapore, at 3 am EST, and will end with the Museo de Arte Popular in Mexico at 9 pm EST.
Related | Snapchat Teams Up With LACMA To Place AR Monuments Across LA
TikTok explained in a blog post that content with art-related hashtags, such as #ArtHistory, #ArtOnTikTok and #FineArt, tallies over 2 billion monthly views globally, a number up by more than 3,000% over the past year. TikTok added that content shared with the #museum hashtag has also been up nearly 200% year over year.
The virtual content will be live on the TikTok for Good channel. Highlights will include:
- A tour of 1930s England via the U.K.’s Black Country Museum.
- Hearing from a taxidermy expert at Museum für Naturkunde Berlin in Germany.
- Seeing famous works of art, like The Night Watch from Rembrandt, at Rijksmuseum in The Netherlands.
- Exploring the Metropolitan Museum of Art and the Sacramento History Museum in the U.S.
As part of the global event, TikTok will also release an AR effect that enables guests at the Palace of Versailles to come alive as Queen Marie Antoinette while they stroll through the virtual gallery.
You might also like
More from TikTok
TikTok Tests A New Way To Keep You Engaged: Video Games
TikTok and its parent company ByteDance have been conducting tests on video games in Vietnam. The objective: keep young users …
TikTok Will Be The 2022 Presenting Sponsor Of LA Pride Parade
TikTok will be the presenting sponsor for the 2022 LA Pride Parade that will take place June 11 and 12.The …
TikTok Makes It Easy To Credit Creators
TikTok is introducing new tools to make it easier to give credit to Creators and ensure equitable distribution.The new features …
TikTok’s 7-Second Challenge: Performance Insights And Key Learnings
Does TikTok’s 7-second challenge generate more engagement? Hootsuite's Senior Social Marketing Manager and her team seek the answer.
TikTok (Finally) Adds A Friends Tab
TikTok has finally added a friends tab, it replaces the Discover tab in the app’s bottom menu.Is TikTok becoming a …
TikTok Starts Applying Labels To Content From State-controlled Accounts
In response to the war in Ukraine, TikTok is rolling out its state media policy to label content from some …
TikTok Introduces ‘TikTok Tactics’ Online Training For Marketers
The free online course provides easy-to-follow best practices to level-up marketers' approaches to advertising on the platform.
TikTok Introduces Instant Page, A Lighting Fast Landing Page Feature
TikTok has introduced a new customizable shopping ad display option to streamline the customer journey for users.
TikTok Is Working On A New Avatar-Creation Tool
TikTok seems to be working on a new feature that allows users to build their digital identity in the app …
