World Cup spots are still dominating the top 10. Personally, I have a soft spot for Volkswagen, Jump on the Wagen. But Apple and GEICO are back on top…
TV ads are no longer just “TV ads.” Their success is now also based on how engaging they are across social platforms. Here are this week’s top 10 most-talked-about TV ads on social.
#1 – Apple Mac, ‘Behind the Mac’
#2 – Verizon Unlimited Plans, ‘Huge News’
#3 – GEICO, ‘Extreme Landscaping’
#4 – GEICO, ‘Dave Coulier Rescued From Couch’
#5 – Volkswagen, ‘Jump on the Wagen’
#6 – Apple iPhone X, ‘How to Shoot Soccer’
#7 – GEICO, ‘Soccer Celebration’
#8 – Olive Garden, ‘Sauces and Toppings’
#9 – Snickers, ‘Cheerleader / Grandma’
#10 – Mercedes-Benz Summer Event, ‘Rescue’
Is there a future for TV advertising? Of course there is. But each TV spot will have to take into account its social media potential. As you can see, the amount of media spend doesn’t always link to how successful a spot gets to be on social!
This top 10 is provided by iSpot.tv, the leading real-time measurement tool for TV advertising. iSpot.tv aggregates all online video views, social actions, and search activity, to evaluate ad performance compared with its industry set.
You might also like
More from Featured
Instagram Now Lets You Schedule Your Live Streams
Brands and creators can now schedule and promote their Instagram Live broadcasts up to 90 days in advance.
TikTok Removed Over 80M Harassing Videos In Three Months
TikTok has shared its latest report on the volume and nature of violations on its platform and added new safety …
#BuyBlack Friday Returns To Facebook And Instagram
Ahead of the holiday shopping season, Facebook has announced daily Live Shopping experiences and the return of #BuyBlack Friday.
Facebook Launches Its Audio Hub In The US
After announcing its new audio features earlier this year, Facebook is now officially rolling out its Audio hub in the …
Instagram Tests In-App Outage Alerts And New Account Status Section
The app announced two new features that will inform users about outages and issues with their account status directly within …
You Can Now Send Your Tinder Date A Lyft Ride
Tinder is rolling out a feature in partnership with Lyft, that lets members purchase rides for their matches - to …
YouTube Cancels End Of Year ‘Rewind’ Videos For Good
YouTube has announced that the unpopular year-end Rewinds will be substituted by another "experience" it is yet to specify.
Twitter Is Rolling Out Its Dedicated Spaces Tab On iOS
Twitter is starting to roll out its new Spaces tab to all iOS users with English as their set language. …
TikTok Announces New Partners To Help Brands Use Music And Sounds
TikTok is introducing six new partners who will create bespoke audio and sound effects for brands and offer subscriptions to …
