Facebook is getting back to its roots with the official launch of Campus, a section of the main app specifically designed for college students.
Facebook Campus is a place for college students to interact only with peers at their school. First announced in April as a potential new app, Campus has now been officially released as a section of the main Facebook app. Much like the Dating feature in fact.
Back where it started: today Facebook has officially launched Campus, a new product specifically designed for college students. And much like in the original version, this place only allows students to interact with other students from the same school. They can access a Campus-only News Feed and join Groups, events, and group chat rooms, called Campus Chats, pertaining to campus life. There is even a “Campus directory” where students can find and friend other students, much like it used to be in the original Facebook.
To access Campus, users will have to provide their .edu email address as well as their graduation year.
Once in, Campus users will have to create a new profile for the section, although their usual profile and cover photos will follow them to Campus. Students can then add or remove their major, classes, hometown, dorm, and minor. Much like on Facebook itself, the more information you add, the easier it will be to find classmates with shared interests. Charmaine Hung, PM of Campus, says the team opted for a separate profile because students might not want to share hyper-specific college information on their public profile.
Facebook Campus is being launched with 30 universities around the US, including Johns Hopkins, Northwestern, University of Louisville, Vassar, and Virginia Tech. Curiously, Harvard has been left out. Students from within each university will not be able to interact with students from other universities. Campus is siloed so that only people who attend the same school can see and interact with each other. Alumni will be allowed to stay on Campus, although Facebook will send a notification that suggests they leave Campus because it won’t be as relevant to them.
Even if Campus offers a separate profile, someone you blocked on your main profile will also automatically be blocked in the Campus section, and vice versa.
The New Old Facebook just for students is here. Welcome to Campus.
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