Facebook is in the early stages of testing a new Organic Video Testing option, in Creator Studio, that lets you test multiple variations of non-ad video posts.
Your organic Page impressions may soon drop as Facebook is rolling out a change to how it counts real impressions to better match its ad metrics.
Facebook is changing the way it calculates reach on organic page posts, bringing it on par with the way it calculates reach on paid posts. The company also redesigned its Page Insights on mobile, to …
Do you believe social has become a “pay-to-play" medium? That content cannot succeed without media dollars? You are 100% right, but you are also wrong. Surprising? Not really. Most marketers strongly believe that without paid media, …
This week, Mark Zuckerberg announced his objective: 5 billion Facebook users by 2030. While this might seem a bit gigantic, or possibly out of reach, it certainly makes a statement, Facebook is not going away …
One of the most talked about controversies with Facebook lately has been its continual decline of organic reach - as of March 2015, average organic post reach was at an all-time low of 2.4%. Also Read: …
I talk to many people about social media everyday - mostly about Facebook. One of the topics that always comes up - and we end up discussing longer - is Organic Reach on Facebook and how much it …
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