Snapchat is launching “First Person,” the first Snap originals series shot on Snapchat Spectacles. Watch the trailer!
“First Person” – Snapchat’s new Snap originals series tackling the topic of climate change – is expected to premiere this Saturday, October 24. Scroll all the way to the end of the article to get a glimpse of the documentary’s trailer.
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“First Person” is definitely a first. Produced by journalist Yusuf Omar, who says he’s been wearing Snapchat Spectacles “every day of my life since 2016,” is the first original series to be shot on the glasses. Omar also heads Hashtag Our Stories, a program that has trained over 10,000 people in 140 countries to use their mobile phones to create journalism.
“First Person” goes one step further. To create the series, Omar’s team sent Spectacles to people in six countries to document their work fighting climate change.
“When Covid-19 hit, a lot of global media productions stopped shooting,” says Omar. “But our innovators didn’t stop working. Shipping Spectacles to them allowed us to reach stories, otherwise impossible to tell during the coronavirus crisis.”
Shooting a series with Snapchat Spectacles is a novel approach as it lets viewers see things directly from a climate activist’s perspective.
“The beauty of capturing POV Specs footage for a series like this is that we get to witness change-makers actually getting their hands dirty and creating, upcycling, recycling, and making the change they want to see,” he explains. “Their physical actions, seeing both hands at work, through their vantage point, make their actions relatable, interesting and immersive. When young audiences watch it, they think ‘I can probably do that too.'”
“First Person” also features AR lenses in each episode. They are all related to climate change; i.e., one adds add cracks to your floor (water shortage), and another adds CO2 clouds in the sky (carbon emissions).
Check out the trailer for “First Person” below.