Snap Focus: Six Courses To Get Your Snapchat Ads Manager Certification

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Snapchat’s new free ‘Snap Focus’ course helps you learn everything you need to know about advertising on Snapchat and getting your Snapchat Ads Manager certification.

Everyone’s an expert these days, that’s why just saying that you know something just isn’t enough. Also, learning is just one part of the journey – it’s very important to be able to prove your knowledge with a certification. That’s why Snapchat is introducing Snap Focus, a new learning portal, an “up-to-date resource and destination to learn about the latest and greatest from Snapchat and the community who uses it.”

What is Snap Focus?

Snap Focus is a comprehensive course ideal for advertisers and agencies – allowing them to master Snapchat and stay on top of advertising on the platform. It’s also flexible, allowing those who start it to work on coursework that matters most to them or complete their Snapchat Advertising Essentials certification.

The free six-course program provides a solid basis for anyone and offers value whether their focus is on media planning and buying, audience and communications planning, brand strategy, or creative development.

As explained in a recent announcement, Snap Focus will give anyone who takes it “a foundational understanding of Snapchat, the Snapchat Generation, advertising formats and opportunities, how to deploy media and creative campaigns in Ads Manager, and creative best practices.”

Snapchat ‘Snap Focus’ is a comprehensive and flexible course that allows you to master Snapchat, stay on top of advertising on the platform, or complete their Snapchat Advertising Essentials certification.

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You can get started here, or join the informational webinar on Wednesday, June 17, 2020, 1:00 PM to 1:45 PM (EDT). You can RSVP here.