What’s better than binging your favorite series on Netflix? Sharing it on Instagram Stories so everybody can know how fantastic it is.
Starting today, people watching Netflix through the iPhone app now have the option to share what they are watching on Instagram Stories, directly from within the Netflix app. Android users will also get the feature shortly.
When you share from Netflix ιnto Instagram Stories, the app will automatically choose Netflix’s default art for the title you are watching. However, you can add a personal touch using stickers and comments, much like on any other visual you would share in your Stories.
Some cool news: Starting today, iPhone users can now share what you're watching directly to Instagram stories via the Netflix app! pic.twitter.com/uJXI9zQB0V
— See What's Next (@seewhatsnext) January 22, 2019
As a user viewing the Story shared on Instagram, you will be able to click on it and be redirected to the show’s page, but only if you also have the Netflix app installed on your phone. Very useful for all those friends who never know what to watch and keep on asking you for advice.
Netflix explained that: “We’re always on the lookout for ways to make it easier for members to share the Netflix titles they’re obsessing about and help them discover something new to watch.”
Spotify was among the first entertainment apps to allow users to share what they are listening to on Instagram Stories, also allowing their friends to click to discover the content on their app. Based on how many Spotify Stories I have come across on Instagram, I would say the Netflix share feature has the potential to be a blockbuster.