Instagram QR codes are finally a real thing for all users worldwide, helping both regular users and businesses to connect.
The year is 2020. I just wanted to make sure you knew that as you are reading this. Yes. it’s 2020 and Instagram finally has QR codes.
Related | Snapchat Wants To Let Users Share More Content Off-Platform
The advantage is obvious: QR codes make it easier for users to be able to follow any account or share their account with other users. There is no need to type anything – and therefore no room for typos – you simply need to use the QR code feature to bring up your QR code and/or scan another user’s QR code.
Despite the time it took for Instagram to roll out the feature to all users worldwide, it feels like it could still be perfected. The QR codes work well but they are still somehow “hidden” in the app: you need to head over to your profile, tap on the burger menu, and then select QR codes.
Instagram says that the reason behind the global rollout is mostly to help businesses grow their communities on the app. The company explains that this is even more important now that we learn new ways to engage and interact with others:
“We know the road ahead for small businesses such as restaurants and shops may be challenging, so we want to continue building tools to help them get discovered and connect with people in new ways. By scanning a QR code via Instagram, customers will be taken to a business’ profile on Instagram and be able to see updated store hours, buy goods or services or seek more info.”
Of course, QR codes can be exported to be used on marketing materials such as business cards or posters, for example.
Instagram QR codes can be scanned via the Instagram Stories Camera, as well as with any QR code camera or third-party camera on your phone.
You might also like
More from Instagram
Leaked: Instagram Is Working On An AI Chatbot
Images leaked by app researcher Alessandra Paluzzi show that Instagram is working on an AI chatbot. According to the images shared …
Instagram Introduces Search Ads Via Its Marketing API
Instagram Search Ads are now available to all advertisers via the Instagram marketing API. Just two months after it began to …
Instagram’s New Twitter Competitor Revealed
Instagram's rumored text-based Twitter competitor still does not have a name, but now we know what it might look like. The …
Instagram Now Lets Everyone Use GIFs In Comments
Instagram is now letting every user comment on posts and Reels with GIFs. I think we can all agree that if …
You Can Now Add Songs To Your Instagram Photo Carousels
Instagram says it is testing a new feature that lets users add songs to the photo carousels they share on …
Instagram Now Lets You Add Up To 5 ‘Links In Bio’
Instagram is rolling out a new feature for adding up to 5 'links in bio' - a feature doomed to …
Instagram Collaborative Collections Are The New Way To Save And Share Content With Your Friends
Instagram is introducing a new 'Save posts with friends' that lets you create a collaborative collection for you and your …
Meta Verified Service Goes Live In The US
Want to get the coveted blue verification checkmark on Facebook and Instagram? If you're in the US, now you can. …
Instagram Is Testing A ‘Top 3’ Sticker To Boost Engagement
According to reports, Instagram is testing a new Top 3 sticker for Stories, allowing users to highlight favorite accounts, places, …
