IKEA has teamed up with Pizza Hut in Hong Kong to create a life-size version of the miniature “table” found in pizza boxes.
You have thought about it every time you have ordered delivery pizza: what’s with this miniature table on your pizza? It is true that the “table” is there to make sure your pizza doesn’t get squashed on the way, but why does it look so much like a real table?
Well IKEA has teamed up with Pizza Hut in Hong Kong to create a life-size version of this miniature pizza “table.”
According to designboom, the table, called the “Säva”, was created to complement another collaboration between the two brands. Yes, the famous Swedish meatballs are now available on your favorite pizza! Well, in Hong Kong anyway.
“This campaign shows the playful side of Pizza Hut, and that our credentials can move beyond the kitchen into new and interesting collaborations with other brands,” said Wendy Leung, marketing director for Pizza Hut Hong Kong.
The launch campaign ads for this collaboration were both created by Ogilvy Hong Kong.
More from Social Fun
This Designer Updates Your Favorite Series To Reflect The Impact Of The Pandemic
Staying at home fuels the creative juices. At least that is true for Jure Tovrljan who is back with his …
Kodak’s ‘World’s Largest Jigsaw Puzzle’ Has 51,300 Pieces
Kodak has created the 'World's largest jigsaw puzzle.' It spans over 28 feet (8.5m) long and counts 51,300 pieces.
Bring Magic To Your Live Streams And Video Chats With Snap Camera
We are stuck at home and video calls are the only thing that keeps us sane. Now let's make them …
