Instagram has replaced the star filter within Direct Messages with a flag. So, instead of marking a message with a star, you now do so with a flag instead.
As more and more people use Direct Messages on Instagram, the platform made a small change to its message filtering. As they accessed Direct, many users started seeing a notification that read: “Flags Are Replacing Stars” and that “the star filter is getting a name change, but it still works the same way.” As you will already be aware, this feature is only available to Business Profiles.
Quite simply, users who mark messages that they’d like to revisit will now “flag” them instead of “star” them.
According to Instagram, the change is more semiotic than anything else – you “flag” something you’d like to revisit or take note of, rather than adding some value to it with a star. Right?
Ok, sure. Gmail allows you to ‘star’ conversations, whereas most other email clients allow you to flag them. Does it make any difference to you? Probably not. Is it possible that Instagram has something else up its sleeve?
In my opinion, it may want to use stars for something else. What for, is a totally different story.
What do you think is behind this subtle change?
You might also like
More from Instagram
Ahead of the holiday shopping season, Facebook has announced daily Live Shopping experiences and the return of #BuyBlack Friday.
The app announced two new features that will inform users about outages and issues with their account status directly within …
Instagram announced it's merging IGTV and feed videos into a singular format - Instagram Video - with its very own tab.
Head of Instagram, Adam Mosseri, announced that it has paused the development of "Instagram Kids" to allow more research.
Instagram is reportedly working on a new feature to help you surface your favorite content within the feed.
Instagram is making its verification process simpler, clearer, and faster, with an improved application form, more news sources, and more.
This month, Hootsuite's Social Media Marketing Manager, Amanda Wood, and her team, try to get shadowbanned on Instagram.