Beware users and marketers! Another Facebook News Feed update is on its way. Why “beware”? Well, because Facebook has started asking its users what they want to see on their homepage, apparently.
Also Read: No More #FOMO: Facebook Optimises NewsFeed To Match Network Speed
According to a post on Facebook’s official blog, the social network and its engineers are looking into the reasons why people like, comment or share stories. These very factors, are the ones that have the most significance, when it comes to determining what’s worth appearing on a user’s Timeline or not.
For the past few weeks, Facebook has been conducting a series of surveys among thousands of its users. With some simple questions, Facebook’s engineers are determining whether they have the right stories appearing at the right rank on people’s News Feeds, or if there’s more room for improvement and customisation.
Of particular interest is the fact that the main reasons for posts going viral remains largely unknown, even for the world’s biggest social network. It’s true; we see all types of content going viral for no apparent reason. From hoaxes to breaking news, a lot of posts get traction, with many people NOT interested in seeing them at all.
Yes, viral posts can be a tricky business and that’s why Facebook wants your help. Throughout the course of the next weeks, Facebook will start asking its users whether they prefer one viral post over another. If people say that they are not particularly interested in the specific viral story, then it will land lower on people’s newsfeed.
Of course, if users claim that the viral story is of genuine interest to them, then its ranking will remain untouched. Maybe time will finally reveal the factors that make viral stories go viral, and we will get one step closer to the perfect, bespoke, News Feed.
If you like our stories, there is an easy way to stay updated:
Follow @wersm
[wysija_form id=”5″]
You might also like
More from Facebook
Join This Free Community Management Course On Facebook Blueprint
Facebook is rolling out a new Community Management course on Blueprint, which is free to join for everyone. What are …
Facebook Prioritizes Original News Reporting With Latest Algorithm Change
Facebook is changing its News Feed algorithm again - this time to prioritize original news reporting and transparent authorship.
Facebook To Warn You When Sharing Articles Over 3 Months Old
Facebook continues its fight against fake news with a new notification warning you when you are about to share old …
Facebook Commits Additional $200 Million To Support Black-Owned Businesses And Organizations
Facebook has announced an additional commitment of $200 million to support black-owned businesses and organizations.
Facebook Removed Trump Campaign Ads That Included A Nazi Symbol
Facebook successfully removed ads published by the reelection campaign for President Donald Trump because they used Nazi iconography.
Messenger Rooms Now Available On Portal
Facebook has announced the addition of Messenger Rooms and several other new useful features on its Portal smart display.
Facebook Tests Securing Messenger With Face ID And Touch ID
Facebook is testing a new way for users to secure Messenger on iOS devices, with Face ID or Touch ID.
Facebook Adds More Countries To Its Blood Donations Feature
Facebook is adding more countries to its blood donations feature to help fight shortages caused by shelter-in-place orders due to …
Facebook Removes Ban On The Promotion Of Non-Medical Masks
Advertisers can now resume running ads and commerce listings for non-medical masks on Facebook and Instagram.
