Apple celebrated Veterans Day with special product and service activations, including a preview of its upcoming 3D Maps feature.
Last week, Apple activated several products and services throughout the U.S. in honor of Veterans Day.
Among the various ways the company sought to demonstrate its respect and gratitude for those who serve and their families, Apple released a new 3D map of Washington, D.C., within Apple Maps.
The new mapping experience allows users to explore the city’s landmarks and memorials, such as the World War II Memorial, the Korean War Veterans Memorial, and the Vietnam Veterans Memorial.
Apple Maps gained a new 3D experience with the September release of iOS 15, and Apple is improving the app with more detailed and custom-designed landmarks for major cities like Los Angeles, New York City, San Francisco, and London.
However, the company says it intends to roll out 3D maps to more cities later this year, including Philadelphia, San Diego, and Washington, D.C.
Apple also honored U.S. Veterans last week, releasing special content collections in the App Store, Apple Books app, and the Apple T.V. app to spotlight veterans’ experiences during wartime and following their transition to civilian life.
A Military Stories collection on the Apple T.V. app featured inspiring documentaries like “Sky Blossom,” sweeping dramas, and even irreverent comedies.
Furthermore, a Veterans Day-themed Activity Challenge encouraged Apple Watch users in the U.S. to record any workout for 11 minutes or longer today with the Workout app or any app that adds workouts to the Health app.
Grateful today and always for the dedication and service of our veterans and their families, and the invaluable experience they bring long after they have left the military, including here at Apple. #VeteransDay https://t.co/9cQv6aYTy5
— Tim Cook (@tim_cook) November 11, 2021
Servicemen also received a dedicated Tweet from Apple CEO Tim Cook, who expressed his gratitude: “today and always for the dedication and service of our veterans and their families, and the invaluable experience they bring long after they have left the military, including here at Apple.”
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