Nothing stops creativity. Apple’s latest ad took only two weeks to be created as it celebrates how creativity is flourishing during the pandemic.
As Steve Jobs once said, “Creativity is just connecting things.” It comes from our ability to connect dots, exchange ideas, inspire and be inspired.
But what happens when we are all forced to stay apart and stay home. Well, I also believe that creativity is often born out of boredom. And during this pandemic, when most of us are under strict stay-at-home orders, boredom is easy to find. And that is good. Because out of it, creativity is flourishing from every corner of the world.
Related | No New Emoji In 2021 Due To COVID-19
Apple’s latest ad celebrates creativity. More specifically, it celebrates how creativity goes on. Even during these difficult times, nothing stops creativity. Together with TBWA\Media Arts Lab, Apple is bringing together real footage of families, artists, celebrities, and creators from around the world, each honing a skill, sharing their gift or finding new ways to do things.
And it took only two weeks for the ad to be developed, compiled, approved and launched.
You might also like
More from Creative Campaigns
Clubhouse Launches New Music Mode
Clubhouse is expanding the ability for artists to collaborate on live shows, with the addition of a new "Music Mode."
WhatsApp Brings End-to-End Encryption To Backups
Five years after WhatsApp made end-to-end encrypted default, the platform is extending its privacy setting to chat backups.
Decentraland Hosts First-Ever Metaverse Festival
The metaverse’s first-ever multi-day music festival will feature 80+ global music artists, a funfair, a human cannonball machine, and more.
Twitter Tests New Ads Placement Between Tweet Replies
Twitter announced it's testing a new ad format in Tweet conversations, serving ads after the first, third, or eighth reply …
Twitter Launches Multi-Destination Carousel Ads
Twitter has debuted new multi-destination Carousel Ads available for Website Clicks, Video Views, Engagement and Reach objectives.
Facebook Tightens Moderation Policies Against Bullying and Harassment
On National Bullying Prevention and Awareness Day, Facebook updated its policies to better protect vulnerable users and public figures.
Instagram Introduces Reels Ads Placements Through Its Marketing API
Instagram is bringing Reels Ads placements to its Marketing API, available on all current Marketing API versions - without an …
Instagram Now Lets You Schedule Your Live Streams
Brands and creators can now schedule and promote their Instagram Live broadcasts up to 90 days in advance.
TikTok Removed Over 80M Harassing Videos In Three Months
TikTok has shared its latest report on the volume and nature of violations on its platform and added new safety …
