TikTok had an impressive year in 2019, bringing in over 738 million downloads, up 13% from 2018. The app counts 1.65 billion installs to date.
If there was only one app to remember from 2019, it would have to be TikTok. The app seemed unstoppable last year. According to data from Sensor Tower, 44% of TikTok’s total 1.65 billion downloads to date, or 738+ million installs, were generated in 2019. That is up 13% from 2018, another great year for TikTok with 655 million installs. Stellar growth.
The end of the year was TikTok’s best-ever quarter (Q4 2019), generating over 210 million downloads, up 6% from their previous bet quarter (Q4 2018.)
On top of the numbers, came the recognition and “people’s choice.” Indeed, TikTok was the second most downloaded (non-game) app worldwide on both the Apple App Store and Google play.
But in the app world, growth does not necessarily mean survival. Despite generating $50 million per quarter ($176.9M in 2019), TikTok has not yet solve its monetization strategy.
Experts explain TikTok’s spectacular growth in 2019 with its newly found traction in India, with the Indian market accounting for 44% of 2019’s downloads.
[box]Read next: Twitter ‘Will Probably Never’ Introduce An Edit Button[/box]