Twitter introduced its updated camera feature at SXSW. Soon you will be able to swipe left from within the app for a full-screen camera experience.
Visual content is everything. And that becomes especially true for social media apps that want to be your tool to capture “what’s happening” in the world. At SXSW this week, Twitter revealed an updated camera feature that makes it easier to share more visual content with your followers.
The new Twitter camera makes it easier than ever to post photos, two-minute videos, and live footage. While the camera is a welcome addition to Twitter, it could mark the end of the road for Periscope.
https://twitter.com/Twitter/status/1105815777616191489
During a keynote at SXSW, Keith Coleman, Twitter’s VO of product, explained that the company wanted to make it as easy to follow events as it is to follow people on Twitter:
“We’re trying to make it really simple to go from capturing what’s happening to getting it to the audience that really matters for whatever you’re capturing, to getting it to the people who want to talk about it.”
The new Twitter camera can be accessed by swiping left within the app. As a nice addition, it will allow users to add text over the photo or video. Captions can be up to 240 characters long, and you can customize the colors of the caption box before sharing. The app will also suggest locations to tag (if your location-tracking is enabled) as well as relevant hashtags.
I’m excited about this new “Snapchat-like” addition to Twitter. The feature has started rolling out and should be available to all users in the coming weeks.
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