Here are three free Facebook Blueprint courses to help you get discovered on Facebook and Instagram.
How to grow your following, understand your customers, or identify your target audience on Facebook and Instagram. Important questions that all good social media marketers need to have answered.
This week’s featured Facebook Blueprint courses focus on helping you get the right message to the right people by identifying your potential customers and differentiating between primary and secondary audiences.
But that’s not all; The whole point is to finally break through the noise and make your brand more discoverable on social media in order to grow its presence.
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Ways to Grow Your Following
Raising awareness of your business is the first step towards growing an online audience. In this course, you’ll learn how joining groups, sharing posts, adding store information and more can result in people liking and interacting with your Page.
How to Understand Your Customers
Having a thorough understanding of your customers’ needs can help you pinpoint who you should communicate with and what you should say. Here, you’ll learn how to differentiate between your primary and secondary audiences so that you can tailor your messaging and inspire meaningful action.
Tips for Identifying Your Target Audience
Identifying a target audience can help you focus your marketing efforts on the people most likely to be interested in what you have to offer. In this course, you’ll learn how to outline your customers’ needs, demographics, interests, and behaviors using a free downloadable template.