Vans launched the “Foot the Bill” initiative to support local skate shops, restaurants, and other small business partners with custom-made branded sneakers.
The ongoing COVID-19 pandemic is causing many small businesses around the work to keep their stores shut. Vans, once a small business too, announced it will be supporting 80 of its small business partners through its “Foot the Bill” initiative.
Making the most of the Vans Custom platform, Vans invited 80 businesses – which include skate and specialty shops, restaurants, music venues, and community-driven spaces – to design their own pattern to promote their businesses. Each can available in the Classic Slip-on or Era sneakers.
Vans has allocated 500 pairs to each partner and the net proceeds from the sale will entirely go to that small business.
Related | 5 White Sneakers You Can Buy For Under $100
Steve Van Doren, son of Vans’ founder and Vans’ Vice President of Events and Promotions, explain in a press release: “My father Paul Van Doren always said that we were a people company that made shoes. Now, more than ever, it’s important to support the people that provide spaces for communities around the world to be creative and come together. We were once a small business and wouldn’t be where we are today without the support of these partners. We hope to rally together with our consumers to lend a helping hand to those that are in need.”
The “Foot the Bill” initiative has already launched in the U.S. featuring more than 30 skate shops and restaurants, along with new additions from around the world being added daily. The program will expand over the next month and will be available online in Canada, China, France, Germany, Italy, Korea, Spain, the Netherlands and the UK.
Check out the entire collection here.
You might also like
More from Lifestyle
New Burger King STAYCOOLNYC Hoodie Keeps Your Whopper Warm
The limited edition Burger King STAYCOOLNYC hoodie with two built-in pockets with insulated warming technology.It might be getting cold outside …
Delta To Offer Free In-Flight WiFi
Delta Airlines is reportedly making every passenger’s dream come true: free in-flight WiFi starting early next year.The airline has reportedly …
Instacart Adds Same-Day holiday Tree Delivery
Instacart is adding the ability for customers on its app to buy holiday trees for same-day delivery from grocers and …
Our 2022 Holiday Travel Style Guide For Digital Nomads
We are gearing up for the Holidays with our 2022 Holiday travel style guide for Digital Nomads.As a digital nomad, …
Banksy Reveals 7 New Murals Across War-Torn Ukraine
The anonymous British street artist Banksy has confirmed that he is the creator of seven new murals in Ukraine.The murals …
Apple Shares Details On The New MLS Season Pass
Apple has unveiled pricing and a launch date for MLS Season Pass, offering every league match with no blackout restrictions.The new …
Netflix Will Launch Its New Ad Tier on November 3
Netflix will be launching its new Ad Tier on November 1, with 'hundreds' of brands already on Board.The ad-supported new …
Dune: Part Two Is Scheduled For An Earlier Release
Warner Bros.’ second Dune film from director Denis Villeneuve is getting an earlier release date: November 3rd.The movie, directed by …
Do You Know This Amazing iPhone Screenshot Trick?
You can draw perfect squares, circles, arrows, and more on your iPhone screenshots.If you are anything like me, you probably …