LinkedIn announced a new integration with Google Campaign Manager, now part of Google Marketing Platform, that allows marketers to get attribution across all impressions and interactions, cross-device and cross-platform.
In June, Instagram introduced a branded content tool that allows influencers and celebrities to label posts that have been sponsored by advertisers. The tool has now been made available to all users. Facebook and Instagram are …
One by one, social platforms are moving away from chronological timelines. Facebook made the move a long time ago, but more recently similar announcements from both Twitter and Instagram, have made the web react. People were quick …
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