Twitter has just announced a new way for creators of video content to earn money from pre-roll ads that appear in their video content. As of Wednesday, Twitter is extending its current revenue-sharing program, allowing more …
You hear it everyday: a video went viral. What does that mean exactly? Does it mean it successfully connected with an audience, that it conveyed the brand message? No, it means it got hundreds of …
The countdown till the 'Skip Ad' button appears on YouTube may be the longest one we have ever experienced in our lives. Those 5 seconds of disruption ruin our playlists - don't you agree? Well, …
Most companies would think twice about creating a 10-minute advert... But what about running that 10-minute advert as a Pre-Roll on YouTube? Sounds a little crazy, especially since most of us skip after the first …
We have all been subjected to those (annoying sometimes) pre-roll ads on YouTube. The only thing you pay attention to is the ticker at the bottom right-hand corner telling you when you can skip it, …