Social media managers! Social media managers everywhere! Can you picture the meme? Good! Well, here's the thing: Many people use this title - or another with the word 'social' in it. How are they shaping …
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A campaign that has caught the attention of me and millions of others this week #MissingType is quickly becoming one of the most popular social media campaigns of the year. A global initiative, led by …
It’s been three weeks since one of the largest advertising agencies dismissed me and my team; the innovation facilitator between the group and its clients. Believe it or not, I hate the word innovation. It’s included …
So, you've got a brand new social media client! First, celebrate, then prepare to work. The quality of the content that you will be producing for your new client is paramount. It's a clear-cut case …
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