Snapchat has rolled out a new integration with WooCommerce, giving online sellers a more seamless way to connect their stores with Snap’s ad ecosystem.
The update allows WooCommerce merchants to:
- Sync product catalogs directly with Snapchat Ads Manager
- Create and launch shoppable Snap Ads from within WooCommerce
- Set up Snap Pixel and Conversions API with one click for smarter tracking and optimization
With WooCommerce powering more than 25% of online stores worldwide, the integration could significantly expand Snap’s appeal among small-to-medium businesses looking to reach its 469 million daily active users, especially Gen Z and younger Millennials, where Snapchat remains a key channel.
WooCommerce says the partnership enables sellers to “launch direct-response campaigns quickly, measure what’s working, and grow your business with proven results.”
For WooCommerce brands, it lowers the barrier to entry into Snapchat advertising, making it easier to test campaigns, drive conversions, and tap into younger audiences who are often harder to reach on other platforms.