At Meta Connect 2025, Mark Zuckerberg unveiled the company’s most ambitious wearable yet: the Meta Ray-Ban Display, a $799 pair of smart glasses that ships September 30.
Unlike last year’s futuristic Orion prototype, this one’s a real product. It looks like classic Ray-Bans, but with a subtle display in the right lens for apps, alerts, directions, and translations. Think Instagram in your line of sight. WhatsApp messages floating above the street. Turn-by-turn navigation without ever pulling out your phone.
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Control comes via the Meta Neural Band, a sleek wristband that picks up tiny hand movements using electromyography (EMG). It’s water-resistant, lasts 18 hours, and essentially turns nerve signals into a new input method, a kind of invisible mouse for your digital life.
The new glasses build on the success of the Ray-Ban Meta line, which already sold millions with EssilorLuxottica. Like those, they pack in cameras, speakers, microphones, and Meta’s on-board AI assistant. But the addition of a display marks a leap forward: live translations, real-time notifications, and integrated Meta apps all become possible without reaching for your smartphone.
It’s not Orion-level AR, no eye tracking or holographic overlays yet, but Meta seems intent on winning by shipping first, even if Apple and Google are expected to follow with deeper ecosystem integration.
For Meta, it’s more than eyewear. It’s an attempt to finally own the hardware layer between users and social platforms.
