Meta Partners With Popular Apps To Bring Celebratory Recaps To Stories

Meta has partnered with six popular apps to allow their users to easily share their end-of-year recaps to Facebook and Instagram Stories.

Last week, Meta partnered with six popular mobile apps to allow their users to easily share end-of-year recaps and celebratory creations, from their apps directly to Stories on Facebook and Instagram.

Leading global photo and video apps B612 and Asian Snow, music streaming app popular in the Middle East Anghami, short-form video platform Kwai, social karaoke tool WeSing, and last year’s fourth most downloaded video app in the world Likee – will all allow their millions of users to share their end of year reflections created on each up directly to Stories.

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The collaborations aim to bring important milestones and memories in the lives of the various apps’ users to life. But it can also help promote interest in Stories along with raising awareness about each of the participating apps.

As the announcement puts it, “sharing to Stories enables our partners to help people express themselves in fresh and exciting ways… The end of the year marks an important time for reflection – How did I spend my time this year? What have I learned? What did I create? For many of us, the mobile apps we use are an amazing mechanism to reflect on these questions, and with Sharing to Stories, our partners are helping the people who use their apps bring important milestones to life.”


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