After removing its standalone Groups app in February, LinkedIn now plans to integrate Groups into its main mobile app by the end of August.
Since 2015, LinkedIn offered its users a standalone Groups app for iOS. That was removed back in February, and since then LinkedIn has been trying to find ways to merge Groups back into its flagship app. At the time, the company had stated that it was “heavily invested in maintaining Groups and exploring ways to improve [its] member communities.”
Now, it’s found the way; according to an announcement that went out to some “Groups power users” recently, Groups will appear within their iOS and Android apps by the end of the month. Also according to the announcement, and reporting from TechCrunch, LinkedIn will be bringing new features to Groups; i.e. threaded replies and the ability to post videos.
As a result of the integration, Group conversations will soon also be appearing in users’ main LinkedIn feed; while activity from groups will appear in their notifications.
Despite the popularity of Groups, LinkedIn found that it was difficult to keep the separate app updated, so its flagship app grew a lot more popular. Facebook faced a similar dilemma which also led it to shut down its Groups app and merge it into the main app.