Twitter just made it extremely easy to follow back your new followers, with a new “follow” card that appears right in your notification feed.
Twitter continues to introduce new features to its user experience. The aim is clear: growing its user base and boosting engagement on the platform.
It seems the company is going back to good old growth hacking basics. And it might just work. It is simple really: make it easy for your users, and they will reward you by taking action.
Twitter shared the news yesterday: when a new user follows you, their profile will appear right in your notifications with the option to instantly follow them back
Just got a new follower? Starting today, we’ll show their profile in your notifications. Wanna follow them back? Just tap that follow back, girl. pic.twitter.com/VlFTiV15ea
— Twitter (@Twitter) July 16, 2019
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