Instagram Tests Ranking Filters For Reels

Instagram is reportedly testing new search filters to rank Reels which would enable you to Reels by “Latest” or “Most Viewed.”

Is this another effort to bring a chronological feed?

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Reels filter options

The above example posted by Brent Colmer (and shared by social media expert Lindsey Gamble),  select users are now seeing a new filter option in the Reels tab that allows them to choose a chronological order (Latest) or an order set by the algorithm (Most Viewed.) For most IG users, the filters you currently have available in the Reels tab, accessible by tapping the “Reels” title, are “Following” and “Nearby”.

That being said, it seems both options would still be impacted by Instagram’s algorithmic matching. That means the “latest” Reels would be the most recent ones among the Reels Instagram deems right for you, as opposed to the latest Reels posted overall.

Even so, I would welcome the option to rank Reels based on their recency or popularity, even if those would only be chosen for me by the almighty algorithm.