International clothing retailer H&M is announcing its new free 24-hour suit rental service to help young men searching for a job.
The campaign will debut in the UK and the US.
Dress to impress. You have heard that before, and it is particularly true when it comes to attending a job interview. The problem is that not every young man owns a suit. So to help them, H&M is debuting a free 24-hour suit rental service, yes, 100% free.
The campaign. dubbed “One/Second/Suit” was developed by Uncommon Creative Studio in London. It focuses on the insight that first impressions make a difference in job interviews, and young men looking to land employment can benefit from this H&M initiative.
H&M Free Suit Rental service is already available in the UK and is set to launch in the US on May 13.
“Job interviews can be a nerve-wracking experience, but we believe nothing should hold you back, least of all what you wear. The One/Second/Suit is ready-to-wear confidence. A signal to the world and a reminder to yourself that you’ve got what it takes,” explained H&M head of marketing and communications Sara Spännar.
You might also like
More from Care
Bumble continues on its mission to facilitate safer dating but adding extra support for users who have experienced abuse or …
Google will require all employees to receive the COVID-19 vaccine before being allowed to return to the company's offices.
TikTok is about to launch 'Small Biz Block Party,' a workshop series to help small business owners in the US …
The Rise Initiative Facebook began in Brazil to aid ad agency professionals is now expanding to Canada, Italy, Singapore, and …
Apple has announced an update to Apple Maps that lets you find nearby COVID-19 vaccination locations across the US.