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In the past few years, Facebook has done a lot to help nonprofits. More recently, the company launched a feature allowing them to raise funds easily on the platform. Last week it launched a website that provides the insight and the tools for nonprofits to make their work easier and more effective.
Also Read: Nonprofits Can Now Raise Funds On Facebook
The website is meant to be a complete guide for nonprofits to make the best from the platform whether they are new to it or established. Essentially, it is an “instruction manual” that will help them get established and help them in their work.
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Whether it’s getting Likes, or using fundraising tools, the website has it all. Marketing manager of social good at Facebook, Joanne Sprague, explained that
[quote]We are constantly blown away by the ways people and organizations use Facebook — not just to connect, but to make an impact in their communities and around the world,
This is especially true of nonprofits, who inspire us every day by raising awareness about their causes, activating supporters and raising the funds they need to support their organizations. We want to help nonprofits use Facebook more effectively to achieve these goals,[/quote]
On the website, companies can find best practices and success stories, as well as tools they can use practically. It is through the demonstration of innovative use of the platform, that they can really get into using it for their day-to-day activities.