Nearly two years after Facebook edged away from news delivery in favor of more personal content, the company is now all set to launch a dedicated News tab.
In the midst of fake news and false information, Facebook is now gearing up to launch its dedicated News tab, during an unveiling event in New York City on Friday, October 25. The announcement will be made by Mark Zuckerberg himself, accompanied by Robert Thomson, CEO of News Corp.
Back in August, Facebook made is clear it was looking to partner with media outlets to relaunch its approach to news on its platform. The ‘News Tab’ will be a standalone section featuring content from high-profile media outlets as well as local publishers, all vetted by Facebook.
Much like the News Feed, the News Tab (how confusing is this by the way?) will use algorithms to bring up the news that matter to you, based on your interests. The News Tab will also be supported by a small in-house team with strong editorial experience.
Some reports also indicate this could be Facebook’s first step in implementing paid content on its platform.