It’s no secret that “mobile is where it’s at.” This of course extends onto Facebook, with most of its 1.7 billion users visiting the platform from mobile devices. That’s why, the company built Facebook Creative Hub – a new place to bring ideas to live on mobile.
Yup, if you’re not doing anything on the Internet tailored for mobile users, there is pretty much no point promoting yourself or your business there! While it is still quite new, “formats and best practices” are evolving so rapidly, that it’s never too early to start doing great things mobile. So, Facebook has created a place for marketers and advertisers to visit and be inspired to create better mobile content – Creative Hub. And it’s available to all!
In the announcement of its Creative Hub, Facebook says that it was designed to “be a faster, easier way to produce ideas that capture attention and delight people where they’re spending their time—on mobile.” Creative Hub was initially introduced at Cannes Lions International Festival of Creativity in the summer, and since then it has been tested
[quote]with more than 30 creative agencies to build a revolutionary experience that’s now ready for the entire industry to use.[/quote]
Creative Hub is now opening up to all, and with it Facebook is introducing an inspiration gallery, “that will showcase examples of outstanding mobile creative across Facebook and Instagram.” Facebook developed Creative Hub in order to cater for the needs of users in the creative community, who said they really wanted a place to experiment with their content creation on both platforms.
Welcome to Facebook Creative Hub
Good news, Facebook's CREATIVE HUB is now available to all!
Posted by We are Social Media on Wednesday, November 30, 2016
On Creative Hub, users can try new formats, preview ideas on mobile screens, collaborate internally, and share mock-ups with others! In other words, it allows them to “be inspired”, “create and play”, and “see their work in action!”
To find out more about Creative Hub and try it out, go to creativehub.fb.com and “look through the inspiration gallery, then mock up your first ad”. You can also find out how to use Creative Hub, by taking this Blueprint Course.
You might also like
More from Facebook
Meta Is Killing Its Messenger For Apple Watch App
Meta announced it will remove the Messenger for Apple Watch app on May 31 “After May 31st, Messenger won’t be available …
Facebook And Instagram Start Selling Blue Checks With Meta Verified
Meta Verified will give you a blue check badge on both Facebook and Instagram, along with other benefits for $12 …
Meta Brings Back #BuyBlack Friday For A Third Year
Meta is bringing back #BuyBlack Friday for a third consecutive year in North America. Meta emphasized the importance of the Holiday …
Facebook Is Giving You More Controls Over What You See On Your Feed
Facebook is introducing new "show more" and "show less" controls to let you adjust what you want to see on …
Meta Introduces Facebook Reels API, Offering An Option To ‘Share To Reels’
Meta has introduced the Facebook Reels API, a solution allowing developers to build a 'share to reels' option into their …
Facebook Gets Into Delivery With DoorDash Partnership
DoorDash is partnering with Meta to pilot Facebook Marketplace deliveries across multiple cities in the U.S. Drivers will only transport items …
Meta Rolls Out Horizon Worlds In France And Spain
Meta Horizon Worlds, the VR community and game, is now available in France and Spain.
Meta Refreshes Facebook Groups With New Features
Facebook Groups now have an updated invitation system to reduce admin workloads and limit sharing of misinformation.
Meta Offers Digital Security Course For Journalists And Human Rights Defenders
The Meta Journalism Project and the ICFJ have put together a self-paced 90-minute course and webinars to provide online safety …
