Every December, Disney turns the holiday season into an emotional playground. This year, the studio teams up with director Taika Waititi to deliver Best Christmas Ever, a poetic short film now streaming on Disney+.
At the heart of the story is a young girl whose drawing magically comes to life on Christmas morning, after a mix-up from Santa transforms a simple doodle into a living, breathing friend.
Voiced by John Goodman, the whimsical character, aptly named Doodle, embodies the magic of childhood imagination and the beauty of human connection. Blending tenderness, humor, and universal emotion, the short film serves as the centerpiece of Disney’s global campaign “Make Someone’s Holiday Magic” – an ode to small gestures that make the season unforgettable.
When Imagination Becomes a Gift
Taika Waititi returns to pure emotion, Christmas seen through the eyes of a child. Far from the spectacle of blockbuster storytelling, he focuses on simplicity and sincerity, combining hand-drawn animation with heartfelt wonder.
With the help of legendary Disney animator Eric Goldberg (Aladdin), the film revives the studio’s traditional craft, merging timeless artistry with Waititi’s trademark humanity and playfulness. The result is a story that feels both nostalgic and new, a celebration of creativity, innocence, and joy.
A Campaign That Blends Dream and Generosity
Around the film, Disney is rolling out a global campaign that extends well beyond the screen. From the Holiday Magic Tour and donations to children’s hospitals to festive park activations, the brand turns its storytelling into an act of giving. Best Christmas Ever becomes more than just a marketing moment, it’s a symbol of a Christmas lived through joy, solidarity, and the power of imagination.
Magic as a Universal Language
With this heartfelt animated short, Disney reminds us that magic isn’t found in special effects, it’s found in the emotions that bring us together.
Best Christmas Ever is an invitation to believe once again in doodles that come to life, in dreams that find their way into reality, and in the quiet warmth that connects every generation.
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